Facebook Competitions

How Do Facebook Competitions Work?

Facebook competitions are one of the most popular ways for New Zealand brands to give away prizes. The most common format is "like, comment & share" - you engage with a brand's post for a chance to win. Other formats include tagging friends in comments, answering a question, sharing a photo, or visiting a link. Facebook competitions are quick to enter and perfect for building a daily competition habit. Brands love them because they boost page reach and engagement, which means there are always new Facebook giveaways to enter. Read our complete social media competitions guide for more strategies.

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4 Active Facebook Competitions

Last updated: February 15, 2026 8:58 AM AEST

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Social Media

Win 1 of 3 X 2 Boxes of Our Flavour of the Month - Dubai Chocolate

Cloud Theory Marshmallows

Adult

Ends in 5 Days

Details

Win 2 X $150 Blue Bungalow Gift Cards for You & your Best Friend - Blue Bungalow

ENDS SOON

$300

Social Media

Win 2 X $150 Blue Bungalow Gift Cards for You & your Best Friend

Blue Bungalow

Cash & Vouchers

Ends Tomorrow

Details

Social Media

Win a Bakers Dream Bundle

You Knead Sourdough

Food & Drink

Ends Feb 28

Details

Win a Kenwood Multipro Go Food Processor - Grove Avocado Oil

ENDS SOON

$130

Social Media

Win a Kenwood Multipro Go Food Processor

Grove Avocado Oil

Appliances

Ends Today

Details

How to Win Facebook Competitions in New Zealand

Want to increase your chances of winning Facebook competitions? Here are our expert tips from New Zealand competition winners:

Top 5 Winning Strategies

1
Turn on page notifications - follow the brand's page and enable notifications so you see new competitions the moment they're posted, before they go viral
2
Tag real friends who'd genuinely want the prize - many promoters check that tagged accounts are real and active. Tagging fake or inactive accounts can disqualify you
3
Write a meaningful comment - when the entry asks "tell us why you'd love to win", a thoughtful 1-2 sentence answer stands out over "me please!" and may influence judging
4
Share to your story, not just your feed - if sharing is required, posting to your Facebook Story gives the brand extra visibility and shows genuine effort
5
Check the T&Cs for bonus entries - some Facebook competitions give extra entries for sharing, commenting on multiple posts, or tagging additional friends

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Frequently Asked Questions About Facebook Competitions

How do Facebook competitions work?

Most Facebook competitions ask you to like a post, leave a comment (often answering a question or tagging a friend), and sometimes share the post. The brand then picks a winner - either randomly from all valid entries or by choosing the best answer. Winners are usually announced on the brand's Facebook page or contacted via direct message.

Are Facebook competitions legitimate?

Yes, when run by genuine brands and businesses. Look for competitions posted by verified pages with a solid following. Be cautious of pages with very few followers or competitions that ask for personal payment details. Legitimate competitions will always have terms and conditions linked in the post.

Do I need a public profile to enter Facebook competitions?

Not always, but it helps. For 'share to enter' competitions, the brand may need to see your share - so a public post is required. For comment-based entries, the brand can see your comment regardless of your privacy settings. Check each competition's rules to be sure.